Monday, July 27, 2009

Network Marketing Business and Attraction Marketing

If you are building an Network Marketing Business online it would seem that you are talking about Attraction marketing. This is causing a huge change to network marketing, but many people still don't really understand what it means to attract business partners, rather than go out and "hunt" them down (so to speak). In this article, we show with an example, what attraction marketing really is, and more importantly what it can do for you.



Say you have a website somewhere, it might belong to a community or it might be your own. You have photos on there (it might be on FaceBook) of your hobbies and passions or your family, anything you like. On this page, you also have a link to your MLM home business , with a little advert on the page telling folks what you do.



Now, imagine this person (lets call him mystery guy) way over the other side of the world, perhaps in Australia or Asia or Europe, or anywhere, is searching the internet for a new MLM business. This person used to be a big leader in another company, but he's looking for something different. He has found the company he wants to join and now he's looking for a sponsor, someone he will get along with and someone he can trust and respect. He's not interested in joining someone who's a big leader already, because he knows from past experience, that big leaders don't have much time.



This company he wants to join has one of those internet powerline systems, and he joins a couple to see if he can get to know some sponsors. However, no-one calls him and he tries to call them, but no answer. He looks for them online and can't find anything about them, so he can't even get to know their passions and hobbies.



Then, he comes across your page telling individuals all about yourself, and he reads about you, and looks at your pictures. He gets to know you just from reading and looking at the pictures of you scuba diving and singing on stage. This guy loves the Rolling stones himself and is fascinated by the ocean, even though he's never been diving before. You have a blog which talks about your company, but it doesn't just advertise the company, you actually talk in your "own voice" so folks can get to know you.



Anyway, this guy clicks on the link to your company site, and he becomes a member under you and purchases some products. He has a friend there with him and she joins also and buys some products. You were away when he joined, but when you get back you call him up using your voice over IP phone system (you could never build a business round the world without one of those to save you money). Mystery guy is so pleased to hear from you, after all the other individuals he'd attempted to contact. You and him build a rapport right away, and you really like him. That night, you can hardly sleep because you are thinking how lucky you are to have someone like him join your business.



As time goes on, this mystery guy sponsors more and more folks , and all of a sudden you're at the next pin level in your company. Then, he and one of his leaders opens up a new country for your company. This takes a long time, and you all work pretty hard, but it is worth it. When the company is launched, hundreds of people purchase the product and you move up 3 pin levels, just in that month.



Your life changes dramatically, now you start traveling to the other side of the world, to meet up with your new business partners. Now you can start doing more of the things you love doing, and you start attracting many other folks in the same way.



This is the way attraction marketing works. You put your stuff out there online and others are attracted to it. This "stuff" could be about your products or (more importantly) what problems your products can solve for individuals. And the more things you share about yourself, the more your business grows, and the more money you make from your Network Marketing Business.
Julieanne van Zyl's no cost MLM Network Marketing training will help you figure out whether Internet marketing is for you. An easy stepped out training shows you how to easily attract customers and business partners to your Network Marketing business

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